Building the future of luxury

In this fourth episode of our Vivatech series, discover with Johanna Ponté, Group DRH IT & Digital, Franck Le Moal, Group IT Director and Gonzague de Pirey, Group Omnichannel & Data Officer, how LVMH is scaling AI with purpose and empowering every Maison, team, and talent to lead the digital transformation.

The 2025 edition of VivaTech, Europe’s largest startup and tech event, welcomed over 180,000 visitors from 171 countries. This edition featured 14,000+ startups, reaffirming its global innovation leader status. LVMH Dreamscape highlighted the future of luxury, showcasing 11 Maisons and 14 LVMH Innovation Award startups.