Engaging with clients at FRED

06/13/2025, duration 4 min, , 83

Retail
Savoir-faire

Discover how the visionary jewelry Maison's teams leverage the power of personalization to elevate the customer experience

Clienteling is more than just a strategy at FRED. It's about building lasting relationships.

Hear from Célia de Beaufort, Head of CRM & Client Experience, as she shares how FRED is prioritizing one-to-one interactions, tracking client journeys, and empowering their retail teams to deliver exceptional experiences.